The Problem with Halloween

Came across this great post from Jon Acuff about the problem with Halloween. Here's a clip: 


11 years ago, I learned the best idea about parenting before I even had kids.

I used to work for Bose, the company that makes amazing stereos and headphones.

One of the markets we would try to sell to is college graduates. We wanted  the 23-year old who got their first real check to buy one of our stereos but we had a problem.

Sony started talking to that 23-year old when they were 6.

Sony sold them a pink stereo in the first grade.

Sony sold them a Playstation 3 at age 13.

Sony sold them headphones at age 15.

So by the time we showed up at 23 to sell them a stereo there was a sense of “Who are you? I’ve never met you before.”

Sony essentially had a 17-year head start on us. If someone took karate for 17 years before you did, they are going to crush you.

The problem with this principle is that a lot of times we parents give pop culture a huge head start with our kids.

We let the world start the conversation, let celebrities drive their dreams, and let society define their values.

Then at age 15 we show up in their life and wonder why they’re lost.

Click here to read the rest.